What we've done


Transformative outcomes

Tourism Promotion Trust of Acapulco

Acapulco is an iconic destination that put Mexico on the global tourism map. But social problems in recent years have taken a toll on the city’s tourism...

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CAF –Development Bank of Latin America

Since 2012, Newlink’s multi-disciplinary team has helped position CAF, Development Bank of Latin America, as an model multilateral institution in the...

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Habitat III – CAF Day

Habitat III was the third edition of the United Nations Conference on Housing and Sustainable Urban Development, which takes place once every 20 years. In...

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Dominican Republic Virtual Tour

With a strong competition in the Caribbean, Newlink was challenged to develop a promotional strategy that would set Dominican Republic apart from the rest...

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@MTVLA Instagram Growth

Through a user-driven editorial strategy, MTVLA was able to better connect with Millennials on Instagram, increasing the quality and relevance of its...

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Cold, Pressed, Raw

Spreading the message of a healthier lifestyle with Cold Pressed Raw (CPR) by tapping into health-minded consumers and influencers. Therefore, they...

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Pioneering new superfood blend, Kunachia, in the U.S. Market to improve consumers’ health and quality of life.

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What is the best way to connect with passionate sports fans on social media? Through a customized content strategy, Newlink managed to boost the visibility...

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Guacalito de la Isla

How do you make yourself known and still remain hidden? Guacalito used a targeted Facebook strategy to increase awareness among luxury travelers and...

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MTV: Super Shore - Life Unscripted

MTV Latinoamérica and Newlink’s Social Marketing team promoted the reality show MTV Super Shore using short videos that establish edits Facebook...

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ACACIA Eco-Living - Luxury Homes

Through a strategic Facebook campaign, this real-estate company was able to boost sales, speak directly to its target audience, and obtain a high return on...

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2015 Silver Anvil of Excellence for Newlink and Coca-Cola

Newlink and Coca-Cola Score 2015 Silver Anvil of Excellence by Amplifying the Hispanic Marketing Campaign, The World’s Cup

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Coca-Cola’s #ForTheDream Program

Coca-Cola’s #ForTheDream Program Inspires and Empowers Hispanic Teens and Families to Prepare, Plan and Pay for their College Education

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UNFPA and Newlink: United to Overcome Challenges

Between 2008 and 2011, The United Nations Population Fund (UNFPA), sponsored by the Spanish Agency for International Development Cooperation (AECID), led...

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A Campaign to Win Over Latin America

LinkedIn, the largest professional network in the world, called upon Newlink Group to support the launch of its Spanish platform in Latin America.

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Barrick: A comprehensive strategy worth its weight in gold

Caught in a contentious electoral climate, Barrick was the target of a campaign of misinformation. How the problem was solved and the role that Newlink...

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