Santiago Esteban

Vice President, Crisis & Reputation Management

Santiago Esteban is an expert in reputation management and the development of corporate communication strategies. Since 2007, he has helped companies and organizations transform their businesses.

Santiago is the Director of the Reputation Management and Public Affairs area at Newlink Spain, that country’s leading collaborative strategic consulting firm.

His 12 years of experience in strategic and communications consulting include previous positions as Senior Manager at Burson-Marsteller, where clients in a PR Scope survey selected him as one of their most valued professionals, and account manager at financial communications agency Grupo Albión. Santiago also formerly worked as a journalist at prestigious leading national publications such as El Mundo and La Razón.

He holds a bachelor’s degree in journalism and earned an Executive MBA from ESIC Business & Marketing School and a master’s degree in institutional and political communication from Madrid’s Universidad Carlos III de Madrid. Santiago is a member of the Association of Institutional Relations Professionals (APRI) and through his consulting work has assisted with the development of different start-ups in Spain.

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